<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:media="http://search.yahoo.com/mrss/" version="2.0">
<channel>
<title>Adweek Feed</title>
<link>https://www.adweek.com</link>
<description>Breaking News in Advertising, Media and Technology</description>
<copyright>Copyright 2026</copyright>
<lastBuildDate>Wed, 16 Sep 2026 04:36:08 +0000</lastBuildDate>
<atom:link href="https://www.adweek.com/feed/?vertical=agencies" rel="self" type="application/rss+xml"/>
<image>
    <url>https://static-www.adweek.com/wp-content/uploads/2025/03/cropped-image-6.png?w=32</url>
    <title>Adweek Feed</title>
    <link>https://www.adweek.com</link>
    <width>32</width>
    <height>32</height>
</image>
<item>
    <title><![CDATA[JCPenney&#8217;s &#8216;Other September Issue&#8217; Stars Real Teachers, Not Models]]></title>
    <description><![CDATA[JCPenney is marking September fashion with "The Other September Issue," featuring real teachers as models.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/jcpenneys-other-september-issue-stars-real-teachers-not-models/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1960006</guid>
    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Creativity x Culture]]></category>
    <category><![CDATA[Library]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Wed, 16 Sep 2026 00:01:00 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Anthropic&#8217;s Dario Amodei and Nvidia&#8217;s Jensen Huang Take Their AI Safety Fight to Dreamforce]]></title>
    <description><![CDATA[Two of AI's most influential executives are on opposite sides of a debate.]]></description>
    <dc:creator><![CDATA[Trishla Ostwal]]></dc:creator>
    <link>https://www.adweek.com/media/anthropics-dario-amodei-and-nvidias-jensen-huang-take-their-ai-safety-fight-to-dreamforce/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1960056</guid>
    <category><![CDATA[Artificial Intelligence]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Tue, 15 Sep 2026 16:14:56 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Patrick Dempsey Is the New Face of Guardant Health’s ‘The Reckoning’ Campaign]]></title>
    <description><![CDATA[In a new campaign for Guardant’s Shield™, the first FDA-approved blood test for primary colorectal cancer screening, Dempsey urges people to get tested.]]></description>
    <dc:creator><![CDATA[Andrea Michelson]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/patrick-dempsey-is-the-new-face-of-guardant-healths-the-reckoning-campaign/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1960047</guid>
    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Health and Wellness]]></category>
    <pubDate>Tue, 15 Sep 2026 15:52:54 +0000</pubDate>
    <media:content url="https://static-www.adweek.com/wp-content/uploads/2026/09/Untitled-design-6.png?w=1024" medium="image"/>
    <media:thumbnail url="https://static-www.adweek.com/wp-content/uploads/2026/09/Untitled-design-6.png?w=1024"/>
</item>
<item>
    <title><![CDATA[EXCLUSIVE: Accredited Debt Relief Appoints TCA as First-Ever Media AOR as American Household Debt Reaches Record High]]></title>
    <description><![CDATA[A new ad with former Pittsburgh Steelers coach Bill Cowher encourages Americans to seek out debt-relief services]]></description>
    <dc:creator><![CDATA[Chris Cicchiello]]></dc:creator>
    <link>https://www.adweek.com/agencies/accredited-debt-relief-appoints-tca-first-ever-media-aor-household-debt-record-high/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1960018</guid>
    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Sports]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <pubDate>Tue, 15 Sep 2026 14:54:11 +0000</pubDate>
</item>
<item>
    <title><![CDATA[How Brands Can Win Attention in a Fragmented World with Papa John&#8217;s and Carat]]></title>
    <description><![CDATA[Michael Law and Shivram Vaideeswaran on the ingredients to combine for staying relevant.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/how-brands-can-win-attention-in-a-fragmented-world-with-papa-johns-and-carat/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1960037</guid>
    <category><![CDATA[Adspeak]]></category>
    <category><![CDATA[Adweek Podcasts]]></category>
    <category><![CDATA[C-Suite]]></category>
    <category><![CDATA[Food Industry News]]></category>
    <category><![CDATA[Social Media]]></category>
    <pubDate>Tue, 15 Sep 2026 14:06:34 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Snap&#8217;s Grace Kao on Conversational Marketing and the Future of Brand Engagement]]></title>
    <description><![CDATA[Plus, the role of creativity as AI and other technologies evolve.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/snaps-grace-kao-on-conversational-marketing-and-the-future-of-brand-engagement/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1959795</guid>
    <category><![CDATA[Advertising/Marketing]]></category>
    <category><![CDATA[Adweek Podcasts]]></category>
    <category><![CDATA[AI News]]></category>
    <category><![CDATA[C-Suite]]></category>
    <category><![CDATA[Digital Marketing News]]></category>
    <category><![CDATA[Social Commerce]]></category>
    <category><![CDATA[Social Media]]></category>
    <pubDate>Tue, 15 Sep 2026 13:55:20 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Offline by Design: How Pinterest Turned Disconnection Into Earned Media]]></title>
    <description><![CDATA[The intention economy, visual search, and a focus on user wellbeing are shaping digital discovery.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/offline-by-design-how-pinterest-turned-disconnection-into-earned-media/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1959798</guid>
    <category><![CDATA[Adweek Podcasts]]></category>
    <category><![CDATA[C-Suite]]></category>
    <category><![CDATA[Ecommerce News]]></category>
    <category><![CDATA[Social Commerce]]></category>
    <category><![CDATA[Social Media]]></category>
    <pubDate>Tue, 15 Sep 2026 13:54:07 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Climate Publisher Heatmap Turned Data Centers Into Triple-Digit Growth]]></title>
    <description><![CDATA[Heatmap, the climate and energy outlet that launched a little over three years ago, is on pace to post triple-digit revenue growth this year as corporate and policymaker interest in [&hellip;]]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/media/climate-publisher-heatmap-turned-data-centers-into-triple-digit-growth/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1959802</guid>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Publishing News]]></category>
    <pubDate>Tue, 15 Sep 2026 12:22:18 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Mattel Partners With Bluey as It Shifts From Toy Maker to Building Fandom]]></title>
    <description><![CDATA[The multi-year licensing partnership with BBC Studios brings Bluey to Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/mattel-partners-with-bluey-as-it-shifts-from-toy-maker-to-building-fandom/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1959901</guid>
    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Brandweek]]></category>
    <category><![CDATA[Creativity x Culture]]></category>
    <pubDate>Tue, 15 Sep 2026 12:00:00 +0000</pubDate>
</item>
<item>
    <title><![CDATA[LA28 Looks to Bring Golden Opportunity to Brands With New Offerings, Massive Viewership]]></title>
    <description><![CDATA[Each day of the Olympics will be like staging seven Super Bowls, according to Janet Evans, chief athlete officer for LA28.]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/la28-brands-new-offerings-massive-viewership/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1959747</guid>
    <category><![CDATA[Brandweek]]></category>
    <category><![CDATA[Events]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Industry Events]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Premium Events]]></category>
    <category><![CDATA[Sports]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <category><![CDATA[Summer Olympics]]></category>
    <pubDate>Tue, 15 Sep 2026 11:22:39 +0000</pubDate>
</item>
</channel>
</rss>