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    <title><![CDATA[&#8216;We Can&#8217;t Sell It Fast Enough&#8217;: Amazon Gets Creative Amid Growing Women&#8217;s Sports Demand]]></title>
    <description><![CDATA[Amazon Ads head of live sports partnerships reveals the company is getting creative to get brands in the game.]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/amazon-gets-creative-amid-growing-womens-sports-demand/</link>
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    <category><![CDATA[Amazon News]]></category>
    <category><![CDATA[General]]></category>
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    <category><![CDATA[Sports Marketing News]]></category>
    <category><![CDATA[Women in Sports]]></category>
    <pubDate>Wed, 19 Aug 2026 13:27:32 +0000</pubDate>
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    <title><![CDATA[Target&#8217;s Profits Double as Roundel, Same-Day Delivery Power a Growth Streak]]></title>
    <description><![CDATA[The retailer's ad business grew 28.6% year-over-year, while a $994 million tariff refund helped push earnings per share above $4.]]></description>
    <dc:creator><![CDATA[Trishla Ostwal]]></dc:creator>
    <link>https://www.adweek.com/commerce/targets-profits-double-as-roundel-same-day-delivery-power-a-growth-streak/</link>
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    <category><![CDATA[Earnings Reports]]></category>
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    <category><![CDATA[Retail News]]></category>
    <pubDate>Wed, 19 Aug 2026 09:43:54 +0000</pubDate>
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    <title><![CDATA[Data Giant SAS&#8217;s Deal With Liverpool FC Signals a Broader B2B Shift]]></title>
    <description><![CDATA[The enterprise tech firm's partnership with the popular club shows how legacy business marketers borrowing from consumer playbooks]]></description>
    <dc:creator><![CDATA[Robert Klara]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/data-giant-sass-deal-with-liverpool-fc-signals-a-broader-b2b-shift/</link>
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    <category><![CDATA[B2B]]></category>
    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Legacy Brands]]></category>
    <category><![CDATA[Premium]]></category>
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    <category><![CDATA[Sports Marketing News]]></category>
    <pubDate>Wed, 19 Aug 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[OpenAI Is Taking Its Ad Business to 31 New European Markets]]></title>
    <description><![CDATA[Expansion of its ads pilot comes as ad revenue climbs over 25% since the start of August. ]]></description>
    <dc:creator><![CDATA[Trishla Ostwal]]></dc:creator>
    <link>https://www.adweek.com/media/openai-is-taking-its-ad-business-to-31-new-european-markets/</link>
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    <category><![CDATA[Adweek Intelligence]]></category>
    <category><![CDATA[Artificial Intelligence]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Wed, 19 Aug 2026 01:00:00 +0000</pubDate>
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    <title><![CDATA[ABC Sues the FCC, Claiming It’s Being Targeted Because of Its Reporting and Programming]]></title>
    <description><![CDATA[This lawsuit comes after an FCC order requiring ABC-owned and operated television stations to file early broadcast license renewals.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/abc-sues-the-fcc-claiming-its-being-targeted-because-of-its-reporting-and-programming/</link>
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    <category><![CDATA[ABC]]></category>
    <category><![CDATA[Legal]]></category>
    <category><![CDATA[Politics]]></category>
    <pubDate>Tue, 18 Aug 2026 16:02:08 +0000</pubDate>
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    <title><![CDATA[Entries Open for ADWEEK Tech Challengers to Watch 2027]]></title>
    <description><![CDATA[Entries are now open for ADWEEK Tech Challengers to Watch. This new award will feature rising tech companies breaking in through the top brands and agencies around the world.&nbsp; This [&hellip;]]]></description>
    <dc:creator><![CDATA[ADWEEK Staff]]></dc:creator>
    <link>https://www.adweek.com/performance-marketing/entries-open-for-adweek-tech-challengers-to-watch-2027/</link>
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    <category><![CDATA[ADWEEK Awards]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Tue, 18 Aug 2026 14:22:29 +0000</pubDate>
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    <title><![CDATA[CNN Defends Journalist After White House Attack]]></title>
    <description><![CDATA[A White House social media account lashed out at Kristen Holmes.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/cnn-defends-journalist-after-white-house-attack/</link>
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    <category><![CDATA[CNN]]></category>
    <category><![CDATA[People]]></category>
    <category><![CDATA[Politics]]></category>
    <pubDate>Tue, 18 Aug 2026 13:23:50 +0000</pubDate>
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    <title><![CDATA[Mind the Gap: The Wisdomous Company&#8217;s Seth Matlins on Marketing&#8217;s Horizontal Blind Spot]]></title>
    <description><![CDATA[Plus, how to rethink executive tenure and why a high tolerance for the unknown is the hallmark of modern leadership.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/wisdomous-company-seth-matlins-marketing-horizontal-blind-spot/</link>
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    <category><![CDATA[Adweek Podcasts]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Software/Technology]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Tue, 18 Aug 2026 11:34:26 +0000</pubDate>
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    <title><![CDATA[It&#8217;s Probably Too Late for Neutrogena to Save Itself From the Hayden Panettiere Uproar]]></title>
    <description><![CDATA[Discrimination over mental illness is a serious charge, especially when the accuser has died young and tragically.]]></description>
    <dc:creator><![CDATA[Robert Klara]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/its-probably-too-late-for-neutrogena-to-save-itself-from-the-hayden-panettiere-uproar/</link>
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    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Tue, 18 Aug 2026 11:29:55 +0000</pubDate>
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    <title><![CDATA[The IP Moat: How Sahara Lotti Built and Defended Lashify]]></title>
    <description><![CDATA[Protect the innovation to own the category—and grow $300 into $8 million.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/the-ip-moat-how-sahara-lotti-built-and-defended-lashify/</link>
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    <category><![CDATA[General]]></category>
    <category><![CDATA[Health and Wellness]]></category>
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    <pubDate>Tue, 18 Aug 2026 11:20:00 +0000</pubDate>
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