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    <title><![CDATA[E.l.f. Cosmetics Recruits Alan Cumming to Narrate Its Nostalgic Holiday Ad Debut]]></title>
    <description><![CDATA[Alan Cumming narrates a nostalgic, Gen Z-leaning story for e.l.f.’s first holiday campaign.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/elf-cosmetics-recruits-alan-cumming-to-narrate-its-nostalgic-holiday-ad-debut/</link>
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    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Holidays]]></category>
    <category><![CDATA[Library]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 02 Nov 2026 06:17:43 +0000</pubDate>
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    <title><![CDATA[Stagwell’s Mark Penn Has a Plan to Avoid Holding Company Bloat]]></title>
    <description><![CDATA[The agency network CEO is betting that diversifying its revenue into tech will keep it in growth mode]]></description>
    <dc:creator><![CDATA[Chris Cicchiello]]></dc:creator>
    <link>https://www.adweek.com/agencies/stagwells-mark-penn-has-a-plan-to-avoid-holding-company-bloat/</link>
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    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[Earnings Reports]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 02 Nov 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[AI Ad-Placement Companies Rembrand and Whisper World Merge, Eye IPO]]></title>
    <description><![CDATA[The merged company, WRLabs, pairs Rembrand’s AI with Whisper World’s decade of in-show ads across Asia, Africa and the Middle East
]]></description>
    <dc:creator><![CDATA[Trishla Ostwal]]></dc:creator>
    <link>https://www.adweek.com/media/ai-ad-placement-rembrand-and-whisper-world-merge-eye-ipo/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1967204</guid>
    <category><![CDATA[Advertising News]]></category>
    <category><![CDATA[Artificial Intelligence]]></category>
    <category><![CDATA[Dealroom]]></category>
    <category><![CDATA[Exclusive - Internal]]></category>
    <pubDate>Mon, 02 Nov 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[The 2026 Holiday Ads Worth Watching]]></title>
    <description><![CDATA[Watch all the best holiday campaigns from Walmart, Target, Sephora, Kohl’s, and more.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/the-2026-holiday-ads-worth-watching/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1967179</guid>
    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Creativity x Culture]]></category>
    <category><![CDATA[Holidays]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Mon, 02 Nov 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[ADWEEK Creativity Advantage: As Holdcos Consolidate Production, Independent Studios Are Under Threat]]></title>
    <description><![CDATA[Holdcos see production as a new revenue stream, raising questions about who controls it and where talent will learn the craft.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/adweek-creativity-advantage-as-holdcos-consolidate-production-independent-studios-are-under-threat/</link>
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    <category><![CDATA[ADWEEK Advantage]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 02 Nov 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[CTV Overtakes Cable in Political Ad Spend for the First Time in a Midterm]]></title>
    <description><![CDATA[Political advertisers have spent a record $11.4 billion this midterm cycle, and CTV, now nearly double cable, took more than half of the new money.]]></description>
    <dc:creator><![CDATA[Kendra Barnett]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/ctv-overtakes-cable-in-political-ad-spend-for-the-first-time-in-a-midterm/</link>
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    <category><![CDATA[Ad Biz]]></category>
    <category><![CDATA[Ad Tech Industry News]]></category>
    <category><![CDATA[Connected TV News]]></category>
    <category><![CDATA[Media News]]></category>
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    <category><![CDATA[Premium]]></category>
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    <pubDate>Mon, 02 Nov 2026 05:29:09 +0000</pubDate>
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    <title><![CDATA[Svedka Hands Its Next Super Bowl Ad to the Public After Polarizing AI Debut]]></title>
    <description><![CDATA[Svedka is returning to the Super Bowl with a contest led by Andy Cohen, offering fans $500,000 to create the ad]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/svedka-hands-its-next-super-bowl-ad-to-the-public-after-polarizing-ai-debut/</link>
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    <category><![CDATA[Alcohol Industry News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Super Bowl Commercials]]></category>
    <pubDate>Mon, 02 Nov 2026 00:01:00 +0000</pubDate>
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    <title><![CDATA[Selena Gomez and Tate McRae Bring the Magic to Ulta Beauty’s Holiday Campaign]]></title>
    <description><![CDATA[Ulta Beauty’s holiday campaign features Selena Gomez and Tate McRae, whose brands are both sold at the retailer.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/selena-gomez-and-tate-mcrae-bring-the-magic-to-ulta-beautys-holiday-campaign/</link>
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    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Holidays]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Sat, 31 Oct 2026 11:00:00 +0000</pubDate>
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    <title><![CDATA[Ticker: Paula Reid Joins MS NOW as Chief White House Reporter]]></title>
    <description><![CDATA[The fight for White House access continues with CNN, MS NOW, and Politico amending their initial lawsuit.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/ticker-paula-reid-joins-ms-now-as-chief-white-house-reporter/</link>
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    <category><![CDATA[ABC]]></category>
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    <category><![CDATA[Revolving Door]]></category>
    <pubDate>Fri, 30 Oct 2026 20:20:30 +0000</pubDate>
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    <title><![CDATA[How Brands Like Wendy&#8217;s and Planet Fitness Wove Into the Fabric of Bravo Fan Fest]]></title>
    <description><![CDATA[Brands and fans connected over a shared love of the hit networks’ shows in Charleston]]></description>
    <dc:creator><![CDATA[Bianca Brutus]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/how-brands-like-wendys-and-planet-fitness-wove-into-the-fabric-of-bravo-fan-fest/</link>
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    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Creator Economy]]></category>
    <category><![CDATA[Experiential Marketing]]></category>
    <category><![CDATA[General]]></category>
    <pubDate>Fri, 30 Oct 2026 17:18:17 +0000</pubDate>
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